Airtel × JioTHE LIVING SIGNAL
GROUP 06SEPTEMBER 2026
The report

Two service architectures.
Different execution risks.

ACADEMIC STUDY · 2026

10 · SERVICE SYSTEM

Find the break in the system.

The five-gap model locates where expectations, standards, delivery and communication can become disconnected.

AIRTEL DIAGNOSTIC · MANAGERIAL INFERENCE

1 · Knowledge

Customer expectations and management’s understanding of them do not fully align.

Diagnostic

National averages can hide indoor, corridor and local installation variability.

Assessed risk medium.

Customer symptom

A customer reports a persistent local problem while aggregate performance appears acceptable.

Possible operating cause

A plausible cause is insufficient connection between local customer feedback and operational telemetry.

Corrective architecture

Combine circle or cluster voice-of-customer analysis with relevant network and provisioning evidence.

Proposed KPI

locally classified complaints and the share linked to relevant diagnostic evidence.